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Onboard Systems Enhance the Cruise Experience

As a designer of one of the first interactive television systems, Brady Communications helped launch ITV systems for RCCL, Celebrity, Carnival,NCL and Cunard projects which led to a diverse range of interactive for the cruise industry.

As passenger demand for Internet connectivity grew, work began on Internet cafés onboard RCCL. The initial assignment involved concept development and identification of feature sets. Early testing validated the concept and work began immediately on branding and software development. The result was rc online™, a workstation that allows guests to surf the ‘net, use e-mail, or send digital and video postcards during their cruise.While the initial system required proprietary software, the second generation was developed with standardWeb technology.

The success of rc online™ led to the development of CrewNection™, a browser based application that allows crew to access the Internet using “thin clients” – basicallymonitors that access a central server, which saves space – in their cabin. Based upon standard Web technology, the systemwas scaleable and easy to use for crew frommore than 50 countries.

ITV, passenger Internet services and crew systems all provide a great environment to apply strong branding and advanced programming skills o enhance the cruise experience.

Kids Count Too

With the success of the rc online™ and ClubCafe™ systems, the logical next step was connectivity for kids. To meet this need, SurfStation was deployed in the Adventure Ocean areas onboard the ships.

Surfing at Sea

The GUI for the Internet systems onboard the RCCL fleet helps passengers access the Web during their cruise. A broad demographic from many countries required a system that could be navigated in six languages.

Blazing New Trails

In addition to completed systems, the firm is also experienced in developing prototype systems at early stages of technology. The experimental application, Trailblazer,™ offered passengers dynamic content about their cruise in multiple languages.

Crew Connectivity

CrewNection™ system uses thin clients in each crew cabin to provide crew members with access to the Internet and e-mail. Using Web-based applications and a flexible GUI, the system can be scaled to provide a full range of crew services.

Collaboration

An ASP application developed by the firm was used to facilitate the exchange of information throughout projects such as the development of CrewNection.™

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